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12:00 PM 12029 Aarush Kapur 1. DECA’s Online Events provide opportunities for students to participate in online simulations to learn how to invest in the stock market, manage personal finances, or operate a business venture. Principles of Business Management and Administration. ? 12:30 PM Ron Aich (04002), Aayush Bandopadhyay (04013), Pranav Kirti (04104) 2. Founded in 1946 as the Distributive Education Clubs of America, the international organization DECA is now a major extracurricular at ORR with 61 students, up from 45 a year ago. Name of participant(s) Date. career development project pmcd. Sponsor DECA’s Integrated Marketing Campaign-Product and Integrated Marketing Campaign-Service competitive events at DECA’s International Career Development Conference. Guidelines Performance Indicators Sample Exam Penalty Point Checklist Statement of Assurances & Integrity The purpose of the Start-Up Business Plan Event is to provide an opportunity for the participant to develop and present a proposal to form a business. Virtual Business Challenge-Hotel Management. In the VBC Sports track, participants will manage specific marketing concepts such as ticket pricing, media planning and sponsorships within a football franchise. The business situation will use language associated with careers in Hotels, Restaurants, and Tourism and Travel. Students will be challenged to perform marketing and management functions and tasks related to auto dealers, service stations and related businesses or auto parts stores. You have a meeting scheduled with the director of sales and marketing to present your company’s hospitality-specific products and services and price points. Participants will analyze accounting documents such as T-accounts, worksheets, journals & the general ledger as well as source documents such as time sheets, customer invoices, pay records and more in order to identify issues. Integrated Marketing Campaign Events 1-3 team members 10 page paper Marketing Exam 15 minute presentation DECA’s Integrated Marketing Campaign Events provide opportunities for members to develop an integrated marketing campaign of no more than 45 days in length for a real event, product or service and present the campaign in a role-play situation. Providing products and services related to event management, lodging, restaurant management and travel and tourism industries. Participants will interpret actions, charts and graphs to make strategic financial decisions and optimize net worth. Any type of business, product or service may be used. I love going on boba dates and drives with them! Description: Hospitality and Tourism includes hotels, restaurants and tourism-related businesses Event Overview: 1-3 participants, 20 pages Event Timing: 15 minute presentation time Recommended if: You can develop a marketing campaign, or have connections to a local company who will allow you to work with them Recommended years of DECA experience: 1 year of experience -sOutputFile=? 12:00 PM Madison Fang (12016), Keerthana Srikrishnan (12049) 2. 12:20 PM Isabel Aluzzi (09001), … ; Learn more about the 2019-2020 Executive Officer Team here. DECA’s Individual Series Events effectively measure students’ proficiency in the knowledge and skills identified by occupational practitioners as essential to success in a given career. Participants will interpret actions, charts and graphs in order to make strategic marketing decisions for their franchise to optimize profitability. The Sales Project uses the project management process to raise funds for the local DECA chapter. As such we offer 30 days to return or exchange your product from date of purchase. The client would like you to explain the benefits of consolidating debt and give recommendations on how he/she can do so, as well as provide consultation on short-term and long-term strategies to deal with the loss of income. The Business Growth Plan involves the idea generation and strategy development needed to grow an existing business. Examples may include pet services, golf lessons, health care services, salons, restaurants, amusement parks, etc. DECA’s Team Decision Making Events provide an opportunity for participants to analyze one or a combination of elements essential to the effective operation of a business in the specific career area. Integrated Marketing Campaign- Event. Your audience expected to have each of their senses piqued, and you delivered. This award acknowledges marketing or business education personnel who have rendered distinguished contributions to further the mission of DECA Inc. at the international level for more than five years. The goal of the competition is to increase the value of the beginning portfolio. Students will be challenged to perform marketing and management functions and tasks in retail establishments, wholesale establishments and manufacturing firms resulting in the sale of food. Employees in buying and merchandising positions get the product into the hands of the customer. View the Comprehensive Competitive Events Results here. Examples may include: banks, credit unions, accounting firms, investment companies, insurance companies and real estate firms. Participants receive recognition for achievement in each role-play scenario and in the series as a whole. DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high school and colleges around the globe. Sports and Entertainment Marketing Operations. Integrated Marketing Campaign–Service Marketing Communications Series Marketing Management Team Decision Making Principles of Marketing Professional Selling Retail Merchandising Series Sports and Entertainment Marketing Operations Research Sports and Entertainment Marketing Series Sports and Entertainment Marketing Team Decision Making Virtual Business Challenge – Fashion Virtual … The business situation will use language associated with careers in Marketing Communications, Marketing Management, Marketing Research, Merchandising and Professional Selling. The director of sales and marketing of a recently re-opened 595 luxury guestroom resort is interested in your digital marketing services to promote the features of the resort to drive online bookings. Participants in the Business Growth Plan will analyze their current business operations and identify opportunities to grow and expand the business. The Principles of Business Administration Events are designed for first-year DECA members who are enrolled in introductory-level principles of marketing/business courses. Marketing management includes marketing and management functions and tasks that can be applied broadly in a non-retail marketing environment. Students will be challenged to perform marketing and management functions and tasks in retail establishments, wholesale establishments and manufacturing firms primarily engaged in the quick-serve restaurant industry. Insert Business Logo Above. The Financial Literacy Project uses the project management process to promote the importance of financial literacy, including spending and saving, credit and debt, employment and income, investing, risk and insurance and financial decision making. Let us quickly explain the dynamics of this awesome prize roulette! Your First Integrated Marketing Campaign Practical Guide . DECA ICDC 2020REGISTRATION GUIDE 1. INTEGRATED MARKETING CAMPAIGN DECA GUIDE 2020-21 | 101 PENALTY POINT CHECKLIST In addition to the Written Entry Guidelines, participants must observe all of the standards on the Penalty Point Checklist on page 54. Examples include organizing and implementing seminars for students (elementary, middle, high and post-secondary), tax preparation assistance, retirement planning, and student loan workshops. Integrated Marketing Campaign–Service IMCS Marketing Management Team Decision Making MTDM Marketing Communications Series MCS Principles of Marketing PMK Professional Selling PSE Retail Merchandising Series RMS Sports and Entertainment Marketing Series SEM Sports and Entertainment Marketing Operations Research SEOR Sports and Entertainment Marketing Team Decision Making … Integrated Marketing Campaign - Service Professional Selling Event This website is powered by SportsEngine's Sports Relationship Management (SRM) software, but is owned by and subject to the Minnesota DECA privacy policy. %%+ -dEmbedAllFonts=true -dSubsetFonts=true -dCompressFonts=true -dNOPAUSE -dQUIET -dBATCH ? 12:30 PM 07039 Meghana Indukuri 1. 12:45 PM Devki Anjaria (06004), Divya Machineni (06065), Jennifer Zheng … Participants will interpret actions, reports and financial information in order to make strategic marketing decisions for their restaurant to optimize profitability. Concepts include understanding the source and purpose of financial statements, the impact of management decisions on statements, and the analysis and interpretation of data for planning purposes. My favorite thing to do is to hang out and spend time with my best friends. Join the event at bit.ly/decaicdc20 14,000 finalists from 55 chartered associations vying for international honors in DECA’s Competitive Events Program. Students conduct actual research studies in their communities. Students will be challenged to perform management functions and tasks focusing on high-level financial and business planning, including collection and organization of data, development and use of reports, and analysis of data to make business decisions. 12:45 PM Kalika Bhatia (04020), … Participants will implement new business strategies via requesting financing, building their team, acquiring resources, setting prices, developing their marketing and more. 2020 Competitive Events by Conference *Denotes that up to two additional competitive event spots can be earned through the Tennessee DECA Membership Campaign. The Innovation Plan Event involves the idea generation and opportunity recognition needed to take advantage of market opportunities to introduce a new business, product or service. Trend 1. Participants will interpret actions, charts and graphs in order to make strategic marketing decisions for their store to optimize profitability. Host an exhibit and workshops at DECA’s International Career Development Conference. N CA DECA Event: Integrated Marketing Campaign - Service - IMCS (21) Competitors Schedule Student Name 17-Jan-20 8:38 PM FOR ROLEPLAY 1 Saturday January 18, 2020 1. Integrated Marketing Campaign - Service Professional Selling Event This website is powered by SportsEngine's Sports Relationship Management (SRM) software, but is owned by and subject to the Minnesota DECA privacy policy. City, State/Province, ZIP/Postal Code. integrated marketing campaign - product imcp. I.Executive Summary1. And we’re about to show you how they managed to tick off all of these objectives with a fully integrated marketing campaign. Karen served as an event director at previous ICDCs. Each participating team manages all aspects of the portfolio including stock selection, buying and selling. 12:00 PM 12027 Rhea Kalra 3. For 2020-2021, you will assume the role of a financial consultant. Hours of Operation Monday - Friday 8:30 AM - 4:30 PM EST. 703-860-5006 shopdeca@deca.org. 12:45 PM Mihir Argulkar (04006), Nikhil Mandava (04131), Nishad Wajge (04204) 2. Learn more about DECA’s Competitive Events Program and choose an event that matches your career interests and strengths. INTEGRATED MARKETING CAMPAIGN (- EVENT, - PRODUCT, - SERVICE) Name of high school. Brightsun Travel created an interactive Spin the Wheel promotion. 12:30 PM Kshitij Agarwal (07003), Ashley Ho (07036) 2. In his first year, he placed first in both Apparel and Accessories Marketing and Start-up Business Plan at Area and he competed in Integrated Marketing Campaign – Product at ICDC this past year. DECA’s Integrated Marketing Campaign Events provide opportunities for members to develop an integrated marketing campaign of no more than 45 days in length for a real event, product or service and present the campaign in a role-play situation. The Business Solutions Project uses the project management process to work with a local business or organization to identify a specific problem with the current business operations and implement a solution. Jan 27, 2021 Updated Jan 28, 2021 Faribault High School seniors Mackenzie Gehrke, left, and Bennett Wolff recently placed first in the district DECA competition in the Integrated … Concepts include understanding the source and purpose of financial statements, the impact of management decisions on statements, and the analysis and interpretation of data for planning purposes. Students will be challenged to perform marketing communications and functions and tasks that inform, persuade, or remind a target market of ideas experiences, goods or services. [��J'�\�#��IǝQ}8�=. Hospitality services include marketing and management functions and tasks that can be applied in hotels, motels, lodging services, related convention services, and related food and beverage services. Integrated Marketing Campaign—Event includes a campaign that is related to any sports and entertainment event and/or company event. In the VBC Fashion track, participants will scour runway and street blogs for emerging and viral fashion trends; manage marketing, business and fashion-specific concepts such as design, buying, pricing and markdowns, social media promotion, window display and merchandising within their own fashion design business; and interpret actions, charts and reports, such as the Income Statement and the “Instatrend” report in order to make strategic marketing decisions for their fashion business to optimize profitability. The Community Awareness Project uses the project management process to raise awareness for a community issue or cause. PC DECA LEADERSHIP TEAM RESOURCES Events > Blog Alumni Connections TEMPLATES. The millennial, who was recently furloughed from his/her professional job, already had credit card bills, private student loans, medical bills and personal loans, but now with minimal income, his/her debt continues to grow. Participate in DECA’s Train the Trainer Certification Course in June 2020. The participant seeks to become a franchisee. Examples include concerts, festivals, fairs, tournaments, pet adoption day, charity events, etc. Students will be challenged to perform marketing functions and tasks involved in providing services to businesses on a fee or contract basis or providing services to consumers. - 2018 6th Place Advertising Campaign - 2019 1st Place Integrated Marketing Campaign-Service - 2020 3rd Place Career Development Project Bio: "Hi I'm Tanvi! PROJECT MANAGEMENT EVENTS. integrated marketing campaign - event imce. King Philip DECA Chapters Sends 100 Students to State Career Development Conference. IMCE Template. Our hope is that you can work with your administration (if you are in person) and reserve Friday, January 29th as an all day GA DECA State CDC event. School address. In the VBC Restaurant track, participants will manage specific marketing and business concepts such as market research, menu design and pricing, advertising strategies and purchasing within a restaurant. The Facebook Digital Marketing program contains … Integrated Marketing Campaign--Product. In 2020, we can see the huge impact that digital marketing has had over the last decade, and more. Key components of the campaign include a television commercial, a social media contest and a landing … Congratulations to the competitive event winners at the 2019 DECA International Career Development Conference in Orlando, Florida! Charlie Bitter – 5 th place state winner in the Integrated Marketing Campaign – Event Category Jayden Starke – 5 th place in the Sports & Entertainment Marketing Event In addition, the following students were also named Top 10 Finalists in their areas of competition, and have been invited to participate in a number of leadership academies at ICDC: Events that will participate in online testing include: Principles of Business & Administration Events, Personal Financial Literacy Event, and Individual Series Events. We here at Shop DECA understand your needs can change. Community Awareness Project. Participants will monitor their competitors, analyze various reports and financial information as well as keep a close watch on ratings and social media feedback. This process includes forecasting, planning, buying, displaying, selling and providing customer service. -P- -dSAFER -dCompatibilityLevel=1.4 -dAutoRotatePages=/None -dPDFSETTINGS=/ebook -dDetectDuplicateImages=true Here we share examples of campaigns with solid ROI and show how to integrate different channels into a unique workflow. Integrated Marketing Campaign – Product/Service/Event. II.Description of the Event, Product, or Service2. For 2020-2021, you will assume the role of a sales representative of a hospitality and tourism marketing agency. <> Junior Audrey Leonard and junior Cailey Adamos in Integrated Marketing Campaign Event; First through sixth place winners will be moving on to DECA’s International Career Development Conference in Nashville, Tennessee in April. Students will be challenged to perform the ability to recognize opportunities and to act on them, determine needs, identify markets, utilize marketing research, identify sources of capital and use management skills. The International Business Plan Event involves the development of a proposal to start a new business venture in an international setting. Students will be assessed on their knowledge of areas such as: financial responsibility and decision making, income and careers, planning and money management, credit and debt, risk management and insurance, and saving and investing. DECA, formerly the Distributive Education Clubs of America, is a nonprofit student organization that focuses on career development in marketing, finance, hospitality, and management. Examples include food bank donations, homeless shelter donations, 5K’s, sports tournaments, auctions, banquets, item collections, holiday drives, adopt-a-families, etc. -f ? DECA’s Entrepreneurship Events provide opportunities to explore entrepreneurial concepts from idea generation, business planning, to growing an existing business. Integrated Marketing Campaign--Service. CAREER PATHWAYS Each career cluster contains several career pathways, or specialized career areas. Students will be challenged to perform management functions and tasks focusing on staffing, recruitment, selection, training, performance appraisal, compensation and safety training. Examples may include any retail or wholesale business that provides consumer goods: specialty stores, department stores, shopping malls, grocery stores, convenience stores, pharmacies, discount stores, farmers markets and car dealerships. Participants in the Stock Market Game develop and manage an investment portfolio. 2020-2021 DECA’s competitive events program directly supports members’ skill development, contributing to every member being college and career ready upon graduation from high school. Students will be challenged to perform marketing and management functions and tasks in a full-service restaurant or a food-service business. ; Rewatch the livestreams from general sessions here. Integrated Marketing Campaign--Event. For 2020-2021, you will assume the role of a sales representative of a virtual tour software company. My favorite thing to do is to hang out and spend time with my best friends. October 22, 2020. DECA ICDC 2020 REGISTRATION GUIDE #DECAICDC Visit decadirect.org for previews and highlights. In the VBC Entrepreneurship track, participants will conduct market research, spot new business opportunities and take the plunge by embarking on their very own entrepreneurial venture with 20 different businesses to choose from. Students will be challenged to perform marketing and management functions and tasks related to amateur or professional sports or sporting events, entertainment or entertainment events, selling or renting of supplies and equipment (other than vehicles) used for recreational or sporting purposes, products and services related to hobbies or cultural events, or businesses primarily engaged in satisfying the desire to make productive or enjoyable use of leisure time. The DECA Guide contains information on DECA's Comprehensive Learning Program, information on guidelines for DECA's Competitive Events Program, the This is How We Do DECA … This year’s State Career Development Conference will be held on January 30-February 1, 2020 at the Hyatt Regency Atlanta.This will provide a wonderful opportunity for students to shine as they compete among the best in the state in their competitive event for a chance to advance to the international level of competition, and to participate in the state executive officer elections. Sponsor DECA’s Integrated Marketing Campaign-Product and Integrated Marketing Campaign-Service competitive events at DECA’s International Career Development Conference. In the VBC Retailing track, participants will manage specific marketing concepts such as pricing, purchasing and promotion within a convenience store. This time to their audience with a new integrated marketing campaign and the question, “What are you in it for?” LinkedIn: We’re #InItTogether. The purpose of the Franchise Business Plan Event is designed for participants to present a comprehensive business plan proposal to buy into an existing franchise. %PDF-1.4 In the VBC Hotel Management track, participants will manage various aspects of a hotel such as determining room rates, making bids on group sales and setting front desk and housekeeping staffing schedules. IMCP Template. Examples include concerts, festivals, fairs, tournaments, pet adoption day, charity events, etc. DECA enhances the co-curricular education of members through a comprehensive learning program that integrates into classroom instruction, applies learning, connects to business and promotes competition. ; Awards photos are available for download now!This year, DECA is providing … The Integrated Marketing Campaign is a fairly new event category taking the place of the older marketing writtens, like SEM. Use this flow chart to find your type of event and then find your specific event below. Examples may include: sports team, movie theatres, waterparks, music venues, concerts, festivals, amateur practice facilities, tournaments, summer camps, outdoor adventure companies and craft/music classes. The director of admissions for a local college has scheduled a meeting with you because he/she has a desire to utilize virtual tours as a recruitment tool for incoming freshmen. SV CA DECA Event: Integrated Marketing Campaign - Event - IMCE (22) Competitors Schedule Student Name 10-Jan-20 7:21 PM FOR ROLEPLAY 1 Saturday January 11, 2020 1. Concepts include understanding the source and purpose of financial statements, the impact of management decisions on statements, and the analysis and interpretation of data for corporate planning purposes. Virtual Business Challenge-Personal Finance. Two years ago, Gonet was a freshman when he co-founded ORR’s DECA chapter with Huynh-Aoyama, a 2020 ORR graduate now studying at the UMass Isenberg School of Management. As COVID-19 has affected education altogether, it changed DECA for the 2020-21 school year as the competition was held entirely online. Sports and entertainment marketing includes marketing functions and tasks that can be applied in amateur or professional sports or sporting events, entertainment or entertainment events, selling or renting of supplies and equipment (other than vehicles) used for recreational or sporting purposes, products and services related to hobbies or cultural events, or businesses primarily engaged in satisfying the desire to make productive or enjoyable use of leisure time. This past weekend 23 members of SEP DECA competed at the state DECA competition by taking a 100 point test and conducting a business scenario role play with a judge or taking a 100 point test and presenting a project they completed in relation to business and marketing. Examples may include: hotels, lodging services, convention services, food and beverage services, restaurants, museums, amusement parks, zoos and other tourism-related businesses. As these events are new, not many tips exist for them. %�쏢 A millennial client has scheduled a meeting with you for advice on debt consolidation. DECA’s Professional Selling and Consulting Events provide an opportunity for participants to demonstrate skills needed for a career in sales and/or consulting. The Personal Financial Literacy Event is designed to measure the student’s ability to apply reliable information and systematic decision making to personal financial decisions.

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